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2015 CHARM
2nd Doctoral Workshop on Historical Methods in Marketing Scholarship

Held in conjunction with the 17th Biennial Conference on Historical Analysis and Research in Marketing (CHARM)
RMS Queen Mary, Long Beach Harbor, California (USA)
May 27-28, 2015

2015 CHARM Information

Call for Papers

Conference Program Arrangements information
2015 CHARM Registration Proceedings style guide
Doctoral Workshop on Historical Methods in Marketing Scholarship
Doctoral Workshop Program

Click on the above links for information about the 2015 CHARM. Additional links will be posted as they become available.


This workshop is aimed at doctoral students working in marketing, history, and social science departments who are interested in developing their methodological and historical research skills. In addition to sessions focusing on various aspects of the historiography of marketing, historical methodology, archival research skills, and the relationship between history and marketing theory, the workshop will offer a friendly and collegial environment for doctoral students to discuss research- and career-related issues. Doctoral students will be given ample opportunity to discuss dissertation proposals and employment opportunities in marketing and marketing history.

If you are interested in being considered for this workshop, please submit to Dr. Maria Kalamas by January 16, 2015 a brief statement of interest, a current CV, a preliminary or final dissertation prospectus of no more than 10 pages, and a letter of support from your dissertation supervisor (or prospective supervisor). Applicants will be notified by January 30, 2015 whether or not they will be included in the program.

Student proposals will be entered into the competition for the The Donald F. Dixon Scholarship that will cover the cost of registration to the Workshop and CHARM Conference for up to the five best papers or abstracts accepted to CHARM by a doctoral student. In additional, full student manuscripts submitted to CHARM will compete for the David D. Monieson Best Student Paper Award.

The workshop will be held in conjunction with the 17th Biennial Conference on Historical Analysis and Research in Marketing (CHARM) aboard the RMS Queen Mary in Long Beach Harbor, California (USA). For more information, please visit http://www.charmassociation.org.

Distinguished Speakers and Topics

  • Dr. Blaine Branchik (Quinnipiac University, USA): Marketing History 101

  • Dr. David Clampin (Liverpool John Moores University, UK): Marketing History from a Historianís Perspective

  • Dr. Ronald Fullerton (Independent Scholar): Methodology

  • Dr. Charles Ingene (University of Oklahoma, USA): Retail Evolution

  • Dr. D.G. Brian Jones (Quinnipiac University, USA): The History of Marketing Thought

  • Dr. Jayne Krisjanous, Victoria (University of Wellington, New Zealand): Searching for the Ultimate Catch in the Archives

  • Dr. Mark Tadajewski (Durham University, UK): The History of Marketing Thought

Doctoral Workshop Chair

Dr. Maria Kalamas (Kennesaw State University, USA). E-mail: mkalamas@kennesaw.edu

Updated July 16, 2015.
Submit inquiries, corrections, or suggestions by clicking here.